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Revenue Planning

Set quarterly and annual revenue targets per team, motion and segment — the plan numbers Forecast Revenues compares against.

Revenue Planning is where you set the targets that everything else compares against. Without a plan, Forecast Revenues just shows projections; with a plan, it shows projections vs. expectation, which is the actually useful comparison.

Open it

In funky bont, Forecasting → Revenue Planning.

What you set

  • Period — quarter or year. Define both for layered planning.
  • Total target — the workspace's revenue goal.
  • By motion — split the target between new business and existing business. Should add up to total.
  • By team / segment — drill down to per-team targets and per-segment shares (e.g. 60% EMEA, 40% NA).
  • Seasonality — weight months within the quarter if your motion has known seasonality.

Workflow

  1. Set the top-level target at the start of the period.
  2. Allocate it down to teams and segments.
  3. Each Friday, compare Forecast Revenues against the plan; act on the gaps.
  4. Replan at quarter end with the new actuals.

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